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How To Design Successful Classified Ads Classified ads are small ads that make a big impact, but in order to do this they need to be designed right. Most people do not take the time to do this and their results are often disappointing. However you can turn this disappointment into success, by using these tips. 1) Your Headline must be a "show-stopper" The reader needs to stop his browsing, sit up and take notice. " 2) Then list a couple of benefits, just enough to excite curiosity. A classified ad makes the reader curious to go to the link and find out how he can benefit from the product. 3) A classified ad presales rather than sells your product. 4) Finally when your reader's curiosity is truly, piqued, the link to go to, which will bring him to your sales page. Now you have designed your ad write 2 and test which one is the best sales puller. Classified ads are the cheapest form of advertising, so use them as your test copy. Whichever ad is successful; use it in as many places as you can. Then you can use it with one or two more benefits for Solo and Top Sponsor ads, and make more sales with the extra exposure. |
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